SaaS & subscription calculators
Free SaaS ROI calculator, MRR/ARR tools, churn, LTV:CAC, trial conversion, and subscription unit economics calculators.
38 calculators in this topic
- Annual plan price and upliftMonthly x 12 x (1 - discount)
- Annual prepay savingsVersus twelve monthly invoices at list price
- Blended CACSales & marketing spend ÷ new customers
- Break-even seat count(Plan A fixed − Plan B fixed) ÷ (Plan B/seat − Plan A/seat)
- Burn multiple (monthly snapshot)Net burn ÷ max(net new ARR, $1)
- Customer lifetime value (LTV)Total revenue expected from one customer
- Ending MRRBeginning + new + expansion − churn
- Expansion rate on starting ARRExpansion $ ÷ beginning ARR × 100
- Expected downgrade MRR lossAccounts at risk x probability x MRR at risk per account
- Feature adoption rateActive feature users / eligible users x 100
- Gross margin %(Revenue − cost of revenue) ÷ revenue × 100
- Logo retention %(Beginning − churned) ÷ beginning × 100
- LTV & LTV:CACMargin-adjusted LTV and efficiency ratio
- Magic number(Net new ARR × 4) ÷ prior quarter S&M spend
- Monthly churned revenueStarting base × churn %
- Months to recover CACCAC ÷ monthly gross profit per customer
- MRR saved from churn improvementCurrent MRR x (old churn% - new churn%)
- Net MRR impact of price changeMRR uplift minus churned MRR
- Net MRR snapshot (next month)Churn vs expansion as % of starting base
- Net new ARR per AENet new ARR ÷ quota-carrying AEs
- Net new MRR from trialsTrials × conversion × paid ARPA
- Net revenue retention %(Starting + Expansion − Churn) ÷ Starting × 100
- Onboarding completion rateCompletions / new signups x 100
- Quick ratio(New ARR + Expansion ARR) ÷ Churned ARR
- Reactivated MRRDormant accounts x reactivation% x ARPU
- Renewal-period ending ARRBase ARR x renewal rate + expansion ARR
- Retained cohort revenue valueStarting customers x retained% x ARPU
- Retainer revenue at riskAt-risk clients x churn probability x average retainer
- Rule of 40 scoreYoY revenue growth % + profit margin %
- SaaS MRR & ARR estimatorWizard: pricing inputs → recurring revenue
- SaaS ROI calculatorMonthly profit contribution from marketing-acquired customers
- Seat count after growthCompound growth on licensed seats
- Seat expansion MRRAccounts x added seats x price per seat
- Tier-mix MRRSum(customers x tier price)
- Total contract valueMRR × 12 × contract years
- Trial → paid conversionPaid conversions ÷ trials started × 100
- Unused subscription valueRefund credit ≈ prepaid × unused days ÷ term
- Upsell pipeline velocity(Opps x win% x ACV) / cycle days
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